Personalized & Customized Interior Design Solutions
Ioana Todorova Designs - Decorating Den Interiors is a full-service interior design studio, serving Arlington and the surrounding DMV areas, designing both residential and commercial spaces. From the initial consultation to the design plan, product selection and ordering, and overseeing the delivery and final installation, we handle everything. We work collaboratively with our clients and with an extensive collection of quality home furnishing suppliers to find products that best meet our clients’ lifestyle and taste demands, all within their investment expectations and in the comfort of their own home.
By finding the right pieces and putting together a whole that’s greater than the sum of its parts, we create interiors that you would feel are “just like you.” We’re lending our expertise to bring your personal visions and ideas to life in your home. Helped along by a support team of trusted and talented tradespeople, our job is to make the process convenient and easy, and the whole experience enjoyable.
Whether it is one room or a whole house, we are devoted to creating both beautiful and functional spaces. There are so many choices and moving parts that need to come together perfectly, and this can feel overwhelming. We help clients manage the information and product overload to find the best solutions for their needs.
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“Ioana helped me see the potential of our new house. She provided us with a variety of options for multiple rooms and areas of the house. Her ideas about the furniture, decorations and accessories were very stylish, thoughtful, but also practical. It was great to see how small details or accents can make such a great difference. I would highly recommend Ioana to anyone who’s looking for a reliable and creative designer.”—Irena T.
Meet the Owner
Owner and designer Ioana Tzatcheva was born and raised in Bulgaria and has lived in the U.S. since 1999. After a career in corporate communications, Ioana returned to her first passion: creating homes where owners feel safe, calm, rejuvenated and wowed as soon as they walk in the door.
Her communications experience at large corporations and nonprofits helped her hone her people skills, along with the ability to tell a story, to see the big picture by observing and listening, and to express her subjects’ thoughts and emotions. In many ways that’s what she does as a designer, too—she helps create a narrative for her clients’ homes that they can live with, embellish, and enjoy every day.
She discovered her love of design closer to home, while working on her own personal projects and helping friends make décor decisions. She was drawn to the creative process of building rooms that really allow life to happen. She made the jump from corporate communications to interior design when searching for something new and decided it was time for a self-reinvention.
Ioana earned a certificate from the New York Institute of Art and Design for completing its 270-hour curriculum in interior design and is now a Candidate RIDQC (Residential Interior Design Qualifying Certification by Designer Society of America). Her design of her own home expansion won an award from the DC Metro Chapter of the National Association of the Remodeling Industry. This project was also selected to be featured during The 2023 DC Metro Modern Home Tour.
Along with her design savvy, Ioana brings engaging energy, analytical approach and incredible attention to detail that ensures every project is exceptional. By thoroughly getting to know her clients, she is able to capture their personality and bring their home’s distinct character to life. Her relationship-based approach, a love of architectural details and influential travels guide her as she works with clients of various backgrounds. Her goal is to create a uniquely livable experience that is inviting and memorably beautiful.
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